Kraba More,
The sea in graphic form.
A direct message.
Expressive graphics.
The idea
The main offer takes the headline. Fish and seafood illustrations immediately communicate the range, with delivery details supporting the message.
Typography meets illustration.
Visual language
Black-and-white illustrations sit alongside blue fields. Dense headline lettering contrasts with loose drawing, while text and imagery remain part of a single composition.
Design colour paletteKraba More
About the project
An advertising poster with seafood illustrations, a bold headline and delivery information. Blue and white fields divide the layout while maintaining a consistent rhythm of text and graphics.
This case study presents the poster design. Close-ups reveal details of the original work.
View the design