Fashion Sheep,
An unexpected detail.

Project
Fashion Sheep
Industry
Visual identity
Design
Logo
Designer
Lisa / DesignBetty
Fashion Sheep — logo

An unexpected detail.

The idea

A white logo on black built around expressive, contrasting letterforms.

Fashion Sheep — detail of the original design
Name and graphic personalityDesign detail
VISUAL LANGUAGE

From first impression to finer details.

A sheep is integrated into the name, with the word “sheep” below completing the compact composition.

Name, colour and graphics work together. The close-up reveals the letterforms and details that shape the design.

About the project

Logo design for a visual identity. This presentation features the original design and its details.

View the design
Design

Lisa / DesignBetty

Format

Logo

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